Display device



June 25, 1929. v, MOONEY DISPLAY DEVICE Filed Aug. 13, 1928 INVEN TOR. [mm/m vmoo/vn Patented June 25, 1929.

UNITED STATES LEONARD V. MOONEY, F ASTORIA, NEW YORK.

DISPLAY DEVICE.

Application filed August 13, 1928.

This invention relates to display devices and particularly to display devices adapted to be used in the promotion of sales of commodities of various descriptions.

One of the objects of the invention is to provide a device of this character in which a single unit may serve as a stand or platform on which specimens of the goods offered for sale may be placed and on which ]0 may also be placed any desired attentionattracti or pictures, or both.

A further objectof the invent-ion in this connection is the 'n'ovision of a frame having a plura ity of panels together with an opening between certain panels providing a space for a miniature stage or platform on which the goods desired to be disolayed may be placed.

A further object of the invention is to so form and construct the device referred to in the preceding paragraph that a plurality of such structures may be placed in juxtaposL tion, thereby affording means for viewing the display from differentangles.

The invention further contemplates the use, in cer ain instances where it may be considered desirable, of means for producing rotation of the stage or platform on which the goods or specimen of the goods are :20 placed.

Other objects and advantages to be de rived from the use of the invention disclosed herein reside in the specific construction and combination of the parts and will become apss parent fr m the following description, the urulerstan, n;- of which may be facilitated accompanying drawings by re'lk rence to the wherci n Figure l is a view in elevation of the pro- 4o ferred form of display device;

Figure 2 is a side elevation view thereof; Figure 3 is the plan view showing two additional display de ices of the same character placed adjacent the single display device of Figures 1 and 2;

Figure 4 a rear view stage portion of the scale somewhat larger 1 to 3;

Figure l) an elevation. view of a more elaborate arrangementin which is shown means for producing rotation of a portion of the stage floor.

Referring to the drawings, reference character 1 designates a frame divided by the iartitious 2 and 3 into three panels, the

in elevation of the display device on a than that of Figures Serial No. 299,209.

upper panel being shown divided into subpanels 4, 5, 6 and 7 by means of the vertical partition 8 and the horizontal partition 9, the lower panel being shown similarly divided into sub-panels 10, 11, 12 and 13 by means of similar partitions 14 and 15.

The central. panel is shown provided with a platform 16 formed preferably of sheet metal, although other convenient materials may be used, the platform 16 extending rearwardly in a horizontal plane from the partition 3 to which partition it may be secured by any suitable means. As shown best in Figure 4 I prefer to provide for this purpose a flange 19 extending downwardly from the floor 16. Through flange 19 suitable fastening pins may be inserted for securing same to the partition 3.

The floor 16 may have any desired shape, but as indicated in Figures 1 and 3 I prefer to use atrapezoidal shape, the diagonal edges 20 and 21 thus formed providing, in conjunction with the vertical partitions 22 and 23, the framework for the insertion of signs such as shown at 24, 25 and 26, which may be readily visible from any point in front of the frame 1, or in fact from points to either side of the limits of the frame, the area of visibility being as great as that 'pre vailing in theatres and auditoriums where it is customary to provide a stage of the general shape and form indicated in the accompanying drawings. In fact in making use of the device illustrated herein I prefer to refer to the structure between the upper and lower panels as a miniature stage.

As shown best in Figure 4 the signs 24, 25 and 26, on which any desired advertising slogans may be displayed, are preferably held in place by providing turned edges, as indicated at 27 ans 28 in Figure 4, the flanges thus formed preferably terminating just short of the edges of the vertical partitions 22 and 23 so as to permit the ready removal and substitution of new signs.

Any desired attention-attracting material may be used in the sub-panels 4, 5, 6 and 7, and 10, 11, 12 and 13, but in practice I prefer to employ picture cards containing photographs of current events or any other appropriate pictures which I mount in the larger panels 4, 5, 12 and 13, as indicated in Figure 1, utilizing the smaller panels 6, 7, 10 and 11 for the insertion 'of cards bearing explanatory legends referring to the adjacent pictures.

' parts, but embraces all modified In the drawings I have not illustrated in detail the precise manner of mounting and retaining these cards in the panels as it is obvious that any means ordinarily employed in the mounting of pictures in picturcframes may likewise be employed in this instance.

\V hen it is desired to use a plurality of display devices in juxtaposition so as to be capable of being observed from a number of divergent angles, such a plurality of devices may be arranged as in Figure 3, where the edges 20 and 21 of the front device are placed adjacent corresponding edges 30 and 31 of similar devices 32 and 33 respectively, the three devices 31, 32 and 33 thus forming three sides of a square permitting access from the open side for the insertion of new signs and cards and for the substitution of different specimens or articles on the stage floor 16. Furthermore, the arrangei'nent shown in Figure 3 serves to make the entire unit self-supporting, the edges of the miniature stage of one display device abutting against those of the adjacent display device and one serving to sustain the other in the desired vertical position.

In the more elaborate scheme shown in Figure 5 portion of the stage floor 1G, preferably a central portion 85, is formed of a separate piece of material in the form of a disc which may be caused to rotate to display the specimen of the goods indicated at 36 to better advantage. Any suitable means for producing such rotation may be employed, a motor 37 being indicated for this purpose in Figure 5. As shown in this figure rotation of the motor 37 will produce, through the intermediate gear reduction 88 and the ver ical shaft 39, rotation .ot the disc at a much reduced speed.

The above RQLOlfiCtliTlOll and the annexed drawings are to be considered only illustrative of what I deem the preferred embodiment at this time. The invention is not limited to this specific form or to any particular combination or application of the forms and constructions witiin the scope of the appended claims.

li claim:

1. A display device comprising-a substantially rectangular frame divided horizontally into at least three panels, means in the upper and lower panels for the display of picture bearing cards, a platform extending rcarwardly f'om near the lower edge of the central panel, and a plurality of partitions extending upwardly from said platform and connected with the other edges of said central panel, said platform serving as a means for displaying a specimen of the object intended to be advertised.

2. A display device comprising a substantially rectangular frame divided horizontally into at least five panels, means in the upper and lower panels for the display of picture-bearing cards, means in the panels adjacent the upper and lower panels for the retention of descriptive signs, a platform extending rearwardly from near the lower edge of the central panel, and a plurality of partitions extendin upwardly from said platform and connected with the other edges of said central panel, said platform serving as a means for displaying a specimen of the object intended to be advertised.

3. A display device comprising a plurality of substantially rectangular frames arranged in juxtaposition, each provided with a platform extending rearwardly from intermediate points on said frames, the said platforms being so constructed that their adjacent edges are disposed in parallelism, partitions extending upwardly from said platform, and means for inserting cards in the panels formed by said partitions to give the appearance of a plurality of adjacent miniature stages.

at. A display device comprising a substantially rectangular frame divided horizontally into least three panels, means in the upper and lower panels for the display of picture bearing cards, a platform extending rearwardly from near the lower edge of the central panel, a plurality of partitions extending upwardly from said platform and connected with the other edges of said central panel, said platform serving as a means for displaying a'specimen of the object intended to be advertised, and means for producing rotation of a portion of said platform.

5. A display device comprising a siiibstantially rectangular frame divided horizontally into a plurality of panels. a platform in one of said panels, said. platform having a trapezoidal shape, vertical partitions .attached to the sides of the platform, said partitions having abutting vertical edges, and turned edges on the vertical partitions ter minating short of the aforementioned vertical edges to permit the ready removal and substitution of signs.

Signed at New York city, in the county of New York and State of New York.

LEONARD V. MOONEY. 

